Anniversary, new location

The doors will open in July on a new and expanded SHE store in Bloomfield Township, and owner Sharon Eisenshtadt isn’t moving far. Loyal to her Maple and Telegraph customers, she’s staying right in the corridor, moving across Telegraph to the new building behind Starbucks Coffee and and next to Citizen Yoga at 6400 Telegraph Road. The expanded 4,000 square foot space, with high ceilings, cement floors, and a modern and open feel, continues an aesthetic Eisenshtadt first established 10 years ago when she first opened SHE behind stationary store Lee’s Specialty in 2008, and continued with her newly expanded location in Grosse Pointe Village. “We’re thrilled to have reached this milestone of our 10th anniversary, which we look forward to celebrating in our new modern space,” said Eisenshtadt. “It was not only important for us to stay in the Maple/Telegraph corridor but to create a comfortable environment with many stylish details, in which to host events and feature our comprehensive collection of merchandise.” The new SHE will offer expanded collections of contemporary and designer clothing, athleisure, shoes, accessories, skin care and fragrance products, artisan and fine jewelry, gifts and more. SHE will also exclusively launch Jonathan Adler’s furniture, lighting and gift collection. “We will continue to bring excitement to shopping in our community through hosting fashion designers from New York and LA, our many ‘shopping for a cause’ events and showcasing exclusive brands,” said Eisenshtadt, who is known for hosting shopping events which benefit numerous charities. In fact, funds raised at her grand opening in September will benefit the Breast Cancer Clinic at University of Michigan Rogel Cancer Center.

Business Matters for the Birmingham - Bloomfield area are reported by Lisa Brody. Send items for consideration to LisaBrody@downtownpublications.com. Items should be received three weeks prior to publication.